The R.A.P. Cassette - February 1993

Side A opens with a demo from Harvey Atkin, subject of this month's interview. The demo is the actual demo Harvey sends out to agencies and potential clients. We fill out the rest of side A with a great selection of promos, including a pair of well-done traffic/weather promos from NewsRadio KOA in Denver, more superb work from "down under" at 2DAY-FM, and cut 9 offers a great approach to the old "advertise on our station" type of promo. The last cut on side A provides a different twist on a concert promo.

Side B is filled with spots including a couple of spoofs thrown in on cuts 5 and 6. Reid Thrush sends us cut 6, "Charleston Harbor Bottled Water," and notes that it was inspired by a spoof spot from Joel Moss/WEBN heard on the April 1990 Cassette. Both sides of this month's Cassette represent a wide variety of work from our subscribers in all markets -- small, medium and large. Thanks to each of you for your continued support of The Cassette!

Side A

Cut 1 - Demo from Harvey Atkin, Toronto, Ontario
Cut 2 - "End of Year Promo" - Holly Buchanan/WMXB-FM, Richmond, VA
Cut 3 - "Traffic & Weather #1" - Mark Moore(wp), Sue Rosenfeld(v)/KOA-AM, Denver, CO
Cut 4 - "Traffic & Weather #2" - Mark Moore(wpv), Bob Karson(v)/KOA-AM, Denver, CO
Cut 5 - "Car Jack Promo for Y107" - Bumper Morgan/Bumper Productions, Nashville, TN
Cut 6 - "Birthday Concert Weekend" - Walt Marsicano(p), Steve Downes(wv)/WYNF-FM, St. Petersburg, FL
Cut 7 - "SkyShow #1" - D.Missen(p), D.Bradshaw(v), A.Sidwell(w)/2DAY-FM, Crows Nest, Australia
Cut 8 - "SkyShow #2" - D.Missen(p), D.Bradshaw(v), A.Sidwell(w)/2DAY-FM, Crows Nest, Australia
Cut 9 - "Mil. Area Radio Stations" - Dean Moomey(wv), Michael St. James(pv)/WMIL-FM, Milwaukee, WI
Cut 10 - "Future Classic" - Brian Kelsey(wpv), Nancy Cambino(wv)/WEFX-FM, Norwalk, CT
Cut 11 - "Metro Home Show" - Vito Viscomi(w), John Howard(p)/CHFI-FM, Toronto, Ontario, Can.
Cut 12 - "Pietro's Pizza" - Robert L. Sheldon(wpv)/KITZ-AM, Bremerton, WA
Cut 13 - "Alan Jackson Concert" - Reid Thrush/WEZL-FM Charleston, SC

Side B

Cut 1 - "City Chevrolet" - Rick Calvert(wpv)/KIOZ-FM, San Diego, CA
Cut 2 - "Royal Hobby" - Jeff McCrory(w), Blake Patton(vp)/WKMQ-FM, Rockford, IL
Cut 3 - "Peter's Clothiers" - Mike O'Brien(wpv)/KMXV-FM, Kansas City, MO
Cut 4 - "The Bunnery" - Sean Lowman(wpv)/KZJH-FM, Jackson, WY
Cut 5 - "Duds" spoof - Mike Doran(wpv), Nikki Silver(v)/97X, Davenport, IA
Cut 6 - "Charleston Harbor Bottled Water" spoof - Reid Thrush/WEZL-FM Charleston, SC
Cut 7 - "Fla. No Fault Says Yes" - Walt Marsicano(vp)/WYNF-FM, St. Petersburg, FL
Cut 8 - "Harry Rosen" - Vito Viscomi(w), John Howard(p)/CHFI-FM, Toronto, Ontario, Can.
Cut 9 - "Don Jacob's Buick" - J.Mulvaney(wv), Moomey/McDuff(v), M.James(p)/WMIL-FM, Milwaukee, WI
Cut 10 - "Southern Fitness Center" - Jerry Jackson/WTSH-AM/FM, Rome, GA
Cut 11 - "Levy's" - Holly Buchanan/WMXB-FM, Richmond, VA
Cut 12 - "The Coffee Club" - Bill Nienhuis(wpv)/KBRC-AM, Mt. Vernon, WA
Cut 13 - "Thermo Oil Battery" - Danny Jensen(pv), KFXD-AM/FM, Boise, ID
Cut 14 - "United Lighting" - J.Gorzek(w), B.Patton(vp), K.Morgan(vp), D.Gerard(v)/WKMQ-FM, Rockford, IL
Cut 15 - "Mr. Roger's Bar" - M.Doran(vp), A.Lynch(w)/97X, Davenport, IA

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