July 2002 RAP
July 2002 Highlights
Feature: Wearing the Production Supervisor's Hat
By Craig Jackman
One of the "growth" opportunities I've had as a small spoke in this large
corporate wheel that Im in, is that of "Production Supervisor." Its a minor
management position, meaning that I get paid the same amount to go to more
meetings. In reality, I have a bigger say in how the Production Department
is organized and run, but I still have others above me that I have to report
to. This is all on top of my regular production work. Part of the gig is
finding replacements when someone leaves to go onto something else, which is
exactly what happened to me recently.
Interview: Garry "D", Creative Imaging Director,
KNIX/KEZ, Phoenix, Arizona
By Jerry Vigil
The decades have definitely changed radio, but scattered throughout the
U.S. you still find legendary call letters keeping their legend alive. KNIX
in Phoenix has certainly had an amazing history, and this months RAP
Interview checks in with KNIX Creative Imaging Director Garry "D" for a look
inside this country powerhouse. Like more and more Imaging Directors, Garry
finds himself imaging more than one station, and more than one format. But
multitasking is a skill Garry learned a long time ago, and its coming in
handy at Clear Channels 8-station cluster in the country's 15th ranked
market.
Test Drive: Sound Forge 6.0 from Sonic Foundry
By Steve Cunningham
For most of us, Sonic Foundry's Sound Forge needs no introduction. In
addition to being the company's flagship audio product, Sound Forge has been
one of the most popular stereo editors on the Wintel platform for several
years. Personally, I thought Forge was pretty much complete. While it wasn't
the fastest stereo editor in my arsenal, it did nearly everything well. With
the introduction of version 6.0, this well-known audio editor now sports
several worthwhile new features, nearly all of which simply make Forge work
faster.
Production 212: The Magic Buss
By Dave Foxx
This month I wanna take you for a ride down one of those roads on the
magic buss. Yeah, I said B-U-S-S. At first glance, this column is going to
look like a "How-To" for Pro Tools. However, the principles I'm talking
about are universal. Your DAW may or may not have the same features. If it
does not have these features, you might want to start thinking about a new
DAW, one with these features. Why? It will make your life incredibly easier.
If you have a recording studio background, you'll know immediately what Im
talking about.
Q It Up: The RAP Network Speaks - Dealing with
Agency/Client Scripts Requiring Kids' Voices - Part 1
By Jerry Vigil
Q It Up: What do you do when the client or agency comes
up with a script that has children in it? Do you explain the child labor
laws in your area, which prevent you from having a child on staff, and make
them change the script? Do you drag your kids in from school to cut the
spot? Do your kids get compensated? Do you make the sales rep or agency
people provide the child talent? Or do you put that pitch shifter to good
use?
Feature: Devaluing the Investment
By Andrew Frame
Its Monday morning. You hit the lottery over the weekend and you have
$100,000 burning a hole in your pocket. You walk into a stockbrokers office
and tell him you want $100,000 worth of investments. He is very happy to see
your money, and he invites you to have a seat. You notice his credentials in
the form of diplomas and commendations neatly framed against the back wall
of his office.
He asks a few questions, fills out some paperwork, and tells you he will
have some detailed strategic and tactical plans to maximize your investment
by weeks end. He opens his planner to write your name in for 10AM Friday
morning. And you say no. You want the list right now. He's got ten minutes.
...And Make It Real Creative:
By Trent Rentsch
On the surface it seems ridiculous that people who have been in the
business forever don't know how to operate some of the gear, forcing me to
take time away from my own work to assist them with theirs. How can they
possibly forget everything I showed them just the day before and the day
before that?! Of course they are not THAT stupid! All they want is someone
to do all their work for them. Bunch of slackers!
Radio Hed: Daily Exercises II
By Jeffrey Hedquist
Good radio writers are good storytellers. Try spending the 5 to 20
minutes you have set aside to do your writing each day and create a
different kind of story. Write a drama, a sports story, an adventure, a
humor piece, whimsy or a fairytale. Try writing a first person account, a
third person account, a news story. The possibilities are almost endless.
RAP Forum: Captain Execution and His Swinging Fax
Machine
By Albert Berkshire
On the golf course, you see every ounce of his 135 pound frame tense up.
With the swing of an executioner, he drives an average tee shot about 235
yards. You'd think, at his size, he'd have to swing a fax machine to drive a
golf ball that far. But not this little firecracker. He's got a way of
making things go... and go far.
"The Executioner," as Ill call him, is a producer and Creative Director. And
you'd swear he was wired on speed all day, every day. He has the energy of
three people and the management skills even the president of the company
envies. In a word, he understands.
|