The Cassette - February 1999

This Month On The Cassette: We kick off Side A with a great demo from this month’s interview subject, Chris O’Brien of WYSP, Philadelphia. Read the interview first and get some insight into his style to really appreciate the demo! The rest of Side A is filled with the usual dose of creative commercial work from around the globe.

Side B is devoted chiefly to promos. Patrick O’Regan does a nice job on cut 2, a promo about awards the station’s production department won. Great idea! Cut 3 similarly promotes the station’s creative department. We wrap up Side B with two well-done sweeper montages and a spoof spot for grins.

Excellent work everyone, and thanks for your support of this month’s RAP Cassette! Next month’s Cassette features the finalists in the 1998 RAP Awards, so you are off the hook for submitting tapes. But if you want to get an early start, the deadline for the April RAP Cassette is March 21.

Side A

1. Demo from Chris O’Brien, WYSP-FM, Philadelphia, Pennsylvania, (215) 625-9460
2. A1 Alliance/West Plumbing, Jim Conlan/Bill West, Radio Works, Houston, Texas, (713) 789-3751
3. Blood Donors, Patrick O’Regan, Corks 96FM, Cork City, Ireland, (21) 872930
4. Alpine Credit, Andrew Murdoch, SILK-FM, Kelowna, BC, Canada, (250) 860-1010
5. AME Industrial Contractors, Ron Harper, WWMG-FM, Charlotte, North Carolina, (704) 338-9600
6. Old El Paso, Rob Naughton, KSHE-FM, St. Louis, Missouri, (314) 621-0095
7. Schlotzky’s Deli, Eric Bohlen, Dick Broadcasting, Knoxville, Tennessee, (423) 212-4536
8. Fox’s Pizza Den, Craig Debolt, WTPT, Greenville, South Carolina, (864) 235-9393
9. FAB/Freedom Checking, Randy Horvath, Vanilla Gorilla Productions, Sugar Land, Texas, (281) 277-7878
10. Mama’s Restaurant, Ric Gonzalez, KISS/KSMG/KLUP, San Antonio, Texas, (210) 646-0105
11. DTE, Dean Heid, WYHT/WMAN, Mansfield, Ohio, (419) 529-2211

Side B

1. Gold Election Ticket, Johnny George, Susquehanna Indianapolis, (317) 558-7130
2. J.N.L.R./Awards, Patrick O’Regan, Corks 96FM, Cork City, Ireland, (21) 872930
3. Radio/Creative Department, Daryl Bolton, CJSD-FM, Thunder Bay, Ontario, Canada, (807) 346-2580
4. Phrase Than Pays/Monday, Andrew Murdoch, SILK-FM, Kelowna, BC, Canada, (250) 860-1010
5. WTUE Super Bowl (last year’s), Jim Hausfeld, WTUE/WXEG, Dayton, Ohio, (937) 224-1137
6. WBAP/Sandra Gonzales, Lonnie Perkins, Perkins & Co., Louisville, Kentucky, (502) 245-8005
7. Cooking with Rush, Kenny Hobbs, KKRZ/KEWS/KEX, Portland, Oregon, (503) 295-9259
8. Light Rock Guitar, Terry Purcell, C100/CJCH, Halifax, Nova Scotia, Canada, (902) 453-2524
9. Channel Z/Coke Free Money, Sandy Thomas, Sandy Thomas Productions, Bellmore, New York, (516) 679-1316
10. No Matter What It Takes, Don Elliot, KFI/KOST, Los Angeles, California, (213) 427-7236
11. Positive Hit Radio, Greg Sanders, WQFL, Rockford, Illinois, (815) 654-1200
12. Metallica, Vito Gee, WLZR-FM, Milwaukee, Wisconsin, (414) 454-0900
13. Hilltop Mall/Goat Girl, Dianne Berger, Radio Disney/KMKY, Oakland, California, (510) 251-1400
14. Radio For Men Interns, Todd Manley, WCKG, Chicago, Illinois, (312) 240-7993
15. Northsound One Sweepers, Dusty Rhodes, Digital Audio Productions, Dublin, Ireland, (353) 1-868-2356
16. Sweeper Montage, Ed Bishop, WBBO-FM, Manahawkin, New Jersey, (609) 597-6700
17. Sing ‘N Snore Curly, Mike Tuttle, Straus Media Group, Poughkeepsie, New York, (914) 471-2300