Commercial ProductionQ It Up: What skills and/or assets are most important when it comes to cranking out great commercial production? What tools and/or expertise do you find key to being able to turn out effective commercials that keep the audience tuned in and clients coming back? Feel free to add any further comments you have on the subject.

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Audio

  • The R.A.P. Cassette - January 2001

    Production demo from interview subject, Jim Cook at Clear Channel Atlanta, GA; plus commercials, promos and imaging from Doug Moorhouse, CJEZ-FM,...